Customer Centricity: The Path to Success in a Dynamic World

In today’s fast-paced and competitive business world, the shift from product-centric to customer-centric approaches has become a defining factor for an organization’s success. Understanding what customer centricity means and embracing it as a strategic imperative can significantly impact an organization’s … Read More

Identifying high potential early-stage investment opportunities in the pharmaceutical industry

Background The biotechnology and pharmaceutical industries are facing significant challenges with their existing business models due to expiring drug patents, also known as patent cliff. Patents on drugs are typically for twenty years from the patent approval until expiration, although … Read More

Prioritizing healthcare professionals targeting in the post COVID-19 world

Given the changes in market due to coronavirus pandemic, pharmaceutical companies are advised to refine their commercial models—keeping in mind the needs of patients and healthcare professionals The coronavirus pandemic has given a new definition to normal by creating an … Read More

Managing medical debt & reimagining patient experience during COVID-19

The COVID-19 pandemic has resulted in a “mini pandemic” in the form of medical debt and patient stress. We need to be “smart” about managing it ‍ The COVID-19 pandemic has affected the lives and livelihood of American families. At … Read More